Small on purpose.
Code2Reality is a small operation building managed lead websites for US home-service contractors. You will deal with the person who does the work. That cuts both ways and you should weigh it.
Why this exists
Most contractors have been sold a website at least once by somebody who disappeared, or who is still charging them and has not touched it in three years. Almost none of them can tell you whether it produced a single phone call.
That is a strange thing to accept about a business expense. You would not keep a truck you never drove. But websites got sold as a thing you own rather than a thing that works, and the entire industry benefits from the measurement being fuzzy.
So the product here is not the website. The product is the number at the end of the month, and the website is how we produce it. Everything else — the tracked line, the text-back on missed calls, the monthly report, the hour of improvement work — exists to make that number real and make it go up.
How we work
Five trades only
Roofing, HVAC, restoration, plumbing, electrical. We turn down everything else, including work we could do, because staying narrow is the only reason we understand your business well enough to be useful in seven days.
Published prices
Four plans, all of them on the pricing page with the launch fees next to them. No "contact us for a custom quote," which usually means "we are working out what you will pay."
Nothing held hostage
Your domain in your name, your Google profile in your name, full export on exit, off your accounts inside seven business days. There is no version where leaving is difficult.
No guarantees
We will not promise rankings or call volume, because nobody controls demand, competition, reviews or whether you answer. We guarantee the work and the honest measurement of it.
The quiet months get reported too
A report that is only good news is a marketing document, not a measurement. If January was slow, the report says January was slow and explains what we think is happening.
We say no
To bad-fit clients, to work outside our scope, to anything requiring a claim we cannot back up. A poor fit costs us both more than the sale is worth.
The honest caveats
We are small. That means you get the person doing the work on the phone rather than a ticket queue, and it also means we have a capacity limit and there are things a fifty-person agency can do that we cannot. We will tell you which is which rather than pretending to be bigger.
We are also early. The results page is thin because we will not put invented numbers on it, and the Founding 25 programme exists specifically to fix that with real contractors and real data. If you would rather wait until that page is full, that is a completely reasonable position and we would probably do the same.
Who does the work
Every site is built by hand from a trade-specific system, checked against a hundred-point quality standard before launch, and reviewed by a person before any report goes out. Where we use contractors, they sign the same compliance rules we hold ourselves to, and no client site is handed to someone who has not been trained on it.
Get in touch. (908) 555-0142 · info@code2reality.com
[STREET ADDRESS], [CITY], [STATE] [ZIP]
See your business,
built properly.
Tell us the trade and the town. We will send back a scorecard on what your current setup is doing wrong, and if it is a fit, a working preview of the replacement. If it is not useful, stop there.