You see it working
before you pay anything.
Seven steps from a cold introduction to a site that is live and measured. Nothing here requires you to take our word for it.
The scorecard
We pull your current site and Google listing up on a phone and run seven checks: does the number tap to dial, is the main action above the fold, does it load in under four seconds, is it secure, is your service area findable, is the profile claimed and does its link work, and do you show up for your trade plus your city. One page, seven pass/fail results, screenshots where it fails. Free, and yours whether or not we ever speak again.
A fifteen minute conversation
We ask which jobs you actually want more of, which towns are worth driving to, who picks up the phone and what happens when nobody does. We do not pitch on this call. At the end we either say we can help and how, or we say we are not the right fit, which happens and is not a negotiating tactic.
A working preview
Not a mockup. A real, clickable site on a live link, on your phone, with your services, your towns and your photos on it. Built inside two business days. There is no charge and no obligation, and if you look at it and it does nothing for you, that is a completely reasonable outcome.
You decide
If it is a yes, you pick a plan, sign a two-page order form and pay the launch fee and first month. If it is a no, we take the preview down after fourteen days and leave you alone. Month to month from the first day — thirty days' notice, no exit fee, ever.
Onboarding, once
A fifteen minute questionnaire covering the things we cannot get off Google: licence numbers, insurance, real service areas, hours, emergency availability, financing terms, photos. You register your domain in your own name and give us delegated access. We never ask for a password.
Live in seven business days
From the day we have everything, your site is live within seven business days or your first month is free. We build it, run it through a hundred-point quality check, configure the tracked number and the missed-call text-back, connect analytics, submit the sitemap, and test the whole thing from a real phone before it goes anywhere.
Then the part that actually matters
Every month you get a report. Day thirty we call you and walk through the first one, including setting expectations honestly about a quiet first month. Day sixty we ship one specific improvement based on what month one showed. Day ninety we sit down properly with three months of real data. After that, monthly, forever.
What "complete onboarding packet" means. Signed order, launch fee paid, questionnaire returned, photos supplied with rights confirmed, licence detail, phone routing decided, recording election made, domain and Google access granted, and a named person who can approve the site. The seven-day clock pauses if we are waiting on you, and we will tell you the day it pauses.
What is yours stays yours.
Written into the agreement, not promised on a phone call. This is the entire list.
| Asset | Who owns it | What we hold |
|---|---|---|
| Your domain | You. Your account, your name, your card. | Delegated access to manage DNS |
| Google Business Profile | You, always | Manager access, removable in 7 business days |
| Google Analytics & Search Console | You | Administrator access |
| Your photos, copy and brand | You | Licence to use them on your site |
| The finished site content | You, perpetually | We keep the underlying template framework |
| Call logs and reports | Your data | Stored and exportable on request |
| Hosting environment | Ours, while you subscribe | Full export provided on exit |
| Our template systems and platform code | Ours | You are licensed to use your instance |
The ones people actually ask.
What happens if I cancel?
Thirty days' written notice, no exit fee, no argument. You keep your domain because it was always in your name. You get a full export of your site content, copy and images. We are off your Google profile within seven business days of you asking, and off your analytics at the same time. Your tracked number stops at the end of the notice period, and we will tell you honestly whether it can be ported before you release it.
Do you guarantee I will get more calls?
No, and we would be careful with anyone who does. We do not control how many people need a roof in your town this month, what your competitors spend, what your reviews say, or whether somebody picks up. What we commit to is the work: the site gets built to spec, the tracking gets configured and tested, and the report arrives every month with real numbers in it, including the quiet months.
Why is there a launch fee?
Because the build is a real project that happens before any recurring value exists: discovery, writing, design adaptation, the build itself, domain and DNS, analytics, Google access, tracking configuration, quality assurance and launch. The monthly fee funds ongoing management after that. Charging nothing upfront just means the first six months of your subscription are quietly paying for it instead.
Are you going to record my calls?
Not unless you ask us to. The standard setup logs the call — when it came in, how long it lasted, whether it was answered — with no audio at all. If you want recording, you sign a separate authorization, we play a spoken disclosure before every recorded call in every state, audio is kept ninety days, and you can switch it off at any time.
I already have a website.
Most people do. We will build you the comparison anyway and you can look at them side by side on your phone. If yours wins, that is a good outcome and we will say so. It costs you nothing and it takes us two days.
Can my nephew not just build me a site?
Honestly, probably. If a page is all you want, that is the right call and you should save your money. What costs money is everything after the page: the tracked number, the text-back on missed calls, the report every month, and somebody keeping it online, patched and current. If your nephew wants to do all of that every month for the next three years, take that deal.
How long until I see something?
Scorecard the same day. Working preview within two business days of the fit call. Live site within seven business days of a complete onboarding packet, or your first month is free. Meaningful data in the report by day thirty, and enough to draw conclusions from by day ninety.
What if I need something changed?
Text or email us. Standard changes — hours, prices, a new service, swapping a photo — are included on Ring and above. Bigger work comes out of your monthly improvement allowance, and genuinely large projects get quoted separately so you always know what something costs before it starts.
See your business,
built properly.
Tell us the trade and the town. We will send back a scorecard on what your current setup is doing wrong, and if it is a fit, a working preview of the replacement. If it is not useful, stop there.